DANIEL PRYFOGLE

Daniel Pryfogle speaks on the power of story. Watch here.

For 20 years Daniel has provided innovative leadership to nonprofit organizations, congregations and social enterprises. As principal and creative director of Signal Hill, Daniel assists clients with leadership formation, vision development, strategic planning, marketing and communications. His passion is to help leaders and organizations discern and declare their story. Daniel brings to this work an eclectic mix of experiences and gifts.

The son and grandson of Baptist preachers, Daniel is an ordained American Baptist minister as well as a teacher and writer. He has been an instructor in the Duke University Certificate Program in Nonprofit Management, the Caldwell Fellows Program at North Carolina State University, and the Faith-Based Leadership Institute, an ecumenical consortium of faith-related health and human service organizations. Daniel has addressed a variety of associations, including the American Society on Aging, California Association of Homes and Services for the Aging, Transformational Leadership Program of the Council for Health and Human Service Ministries, Lutheran Services in America, United Methodist Association, and National Ministries, American Baptist Churches USA.

Before launching Signal Hill in 1999, Daniel was managing director/creative director of Seniority Communications, an advertising and public relations agency focused on the mature market. He was also director of communications for Seniority’s parent company, American Baptist Homes of the West. Under his leadership, the two companies garnered 51 National Mature Media Awards in four years.

Trained as a journalist, Daniel worked as a reporter and editor for two San Francisco Bay Area community newspapers. A journalistic orientation continues to figure largely in Daniel’s work, as a writer and a keen observer of religion and society. With Nelvin Vos and Melvin George, Daniel co-authored Faith in the World: Mark Gibbs and Vesper Society, Being God's Lively People (Vesper, 2009). He has written for The Christian Century, Religion News Service, Associated Baptist Press, FaithWorks, The Christian Citizen, and Baptist Peacemaker. Read Daniel's musings in the Signal Hill blog, The View from Signal Hill.

Daniel earned his master of divinity degree from the American Baptist Seminary of the West and his bachelor of arts in English from California Baptist College.

Learn about other Signal Hill team members here.