Cathy Gordon
Tips for Telling a Good Story
April 29, 2013
A good story connects, inspires and informs us. It serves some of our most basic human needs — and it can fulfill fundamental requirements of your organization’s mission. Master the art of storytelling with these four tips:
Spring Cleaning Makes Room for Growth
March 26, 2013
Spring is here and it’s not just your garage that could use some tidying up. Breathe new life into your organization with a little spring cleaning and watch productivity blossom.
Four Ways to Find Your Focus
February 19, 2013
Your schedule is packed and your to-do list is growing by the hour, accented by the incessant pings of unanswered notifications from six different accounts. Stop the other three things you’re working on right now and read this:
The Glove
January 10, 2013
I was taken aback this Christmas season when I found myself tearing up at a quick ad on TV. I’ll admit that this isn’t exactly a rare occurrence, but my surprise came when I realized in the last few seconds of the spot that I was watching a commercial for Dick’s Sporting Goods. I mean, come on…it’s just sports equipment, right?
Making Storytelling a Practice
December 13, 2012
The art of storytelling is as old as the hills. It is part of our being — a prehistoric ritual that has kept us going all these years. Well-known writing instructor Robert McKee put it best when he said, “Stories are the creative conversion of life itself into a more powerful, clearer, more meaningful experience. They are the currency of human contact.”
Three Steps to Using Data Wisely
October 29, 2012
There comes a season in our work when we must step back and look at the impact of all our bright ideas and late nights. Are we making progress? Are we any closer to our goals? Is this really working?
